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Grow Your Business with Forecasting and Analytics

About this video Reporting is the backbone of successful marketing strategies. With the Â鶹ÊÓƵ Marketing Platform, marketers can leverage data to enhance personalization, improve ROI, and stay competitive. It offers tools like the Audience Forecaster and custom KPIs for real-time…

October 17, 2024 | < 1 min read

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Articles

Better Together: Â鶹ÊÓƵ and Merkle Elevate Customer Relationships Through Precision Marketing

Brands today face a major challenge: capturing the full customer experience across a growing number of marketing channels and mediums. It’s no small feat. To meet this demand, brands aim to achieve a holistic view of their audience…

October 10, 2024 | 3 min read

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Articles

Progress Over Perfection: Realizing Value Post-CDP Implementation

By Connor McCarthy, VP Customer Success Imagine a marketer’s paradise where customer profiles are not just accessible but pristine, accurate, and seamlessly unified across all online and offline touch points. In this dream scenario, profiles are updated in real time, providing a…

October 9, 2024 | 4 min read

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Videos

Â鶹ÊÓƵ Live 2024

September 26, 2024 Â鶹ÊÓƵ Live 2024 Step inside the intelligence revolution with the AI-powered event of the year. This year’s theme — Unlocking the Future — takes you on a journey through AI … where we’ve been, where we’re going, and what it really means for brands and marketers. With topics including redefining the role of…

October 2, 2024 | 2 min read

Graphic: Media 2030 - Navigating the future of content & technology - Â鶹ÊÓƵ Live 2024

Videos

Media 2030: Navigating the Future of Content & Technology

About this video The media landscape is undergoing unprecedented transformations driven by rapid advancements in technology and evolving consumer behaviors. This session will explore the emerging trends and innovations that are reshaping the way content is created, distributed,…

October 1, 2024 | < 1 min read

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